See the shelf.
Place the order.
Shelftide — autonomous shelf-to-PO execution for CPG brands. Field reps shoot a shelf photo; the platform detects out-of-stocks, share-of-shelf gaps, planogram deviations, and MAP violations across every store in the territory, then places the restock order directly with your DSD, wholesale, or bottler partner.
Book a demo
We respond within one business day · founder on the call
- 3 OOSRestock PO sent
- 2 SOS gap+/− 1 facing
- 1 MAP$0.40 off-strategy
Three steps, every store visit.
From a phone photo to a delivery on the dock — the closed loop, in three moves.
STEP 01
Snap
One tap on the phone they already carry — no SKU typing, no new device.
STEP 02
Detect
Reads facings, price strips, and case codes against the planogram in seconds.
STEP 03
Restock
Routes POs and price corrections the same day, above your approval threshold only if you set one.
A closed-loop retail execution team — in software.
Built for the sales-led CPG brand whose growth is won at the shelf but whose regional reps cannot visit every account every week. Plant-based, clean-label, premium, and conventional — the same execution problem in different packaging.
Out-of-stocks, SOS shares, planogram deviation, MAP drift.
Read every facing, pricing strip, and case code against the master planogram, the promo calendar, and your SKU→retailer price list.
Sized from velocity, routed to your partner.
PO drafts are built from comparable cluster velocity. Below your approval threshold, they auto-issue; above it, they route to a named buyer.
Place the restock order, same day.
KeHE, UNFI, McLane, Coca-Cola bottlers, Regional DSDs, and your partner of choice. Email/EDI fallback for everyone else.
WBR-aligned weekly summary. QBR roll-up by window.
SKU performance by retailer, store cluster, and promo window — in front of the category manager before the meeting, not after.
From a phone photo to a delivery on the dock.
Three steps, every store visit. The same workflow your best rep does once a quarter — routine, every week, across the whole territory.
- 01
Snap
Rep or merchandiser shoots the shelf on the phone they already carry.
- 02
Analyze
Pull facings, pricing, SOS, and case codes against the planogram. Flag OOS, planogram drift, MAP violations.
- 03
Restock
Auto-issue the PO to the configured DSD, wholesale, or bottler partner. Human review above your threshold; everything else goes out same day.
The same shelf read, every week, not every quarter.
One territory lead’s best rep visits every account a few times a year. The other twenty reps cover most stores once a quarter. Shelftide fills the gap with the same shelf read on every store visit, regardless of who is in the store.
| Manual rep visit | Shelftide | |
|---|---|---|
| Visit frequency | Quarterly at best | Every visit |
| OOS detection latency | Days to a week late | Same day |
| PO turnaround | Rep-to-buyer handoff | Direct to distributor |
The end-of-week rep deck, automated.
Pricing compliance stays monitored continuously — trade-promotion and MAP violations caught before they erode sell- through. The weekly summary lands the morning of your WBR. The QBR roll-up is the same dashboard, scaled.
- SKU performance by retailer, store cluster, and promo window
- MAP and promo violation alerts before sell-through erodes
- POd, OOS, and on-shelf availability trends in a single view
Week 31 · 2026
Northwest · Premium aisle
| SKU | Visibility | Compliance | PO action |
|---|---|---|---|
| PB-12 Sparkling Citrus | 96% on-shelf | MAP ✓ | No action |
| PB-08 Protein Bar Cocoa | 71% on-shelf | MAP −$0.40 | PO sent · 9 stores |
| CL-04 Almond Milk 32oz | 88% on-shelf | Planogram −2 | Buyer review · 3 stores |
| CN-15 Coconut Yogurt | 62% on-shelf | Planogram +1 | No PO |
Sample output — sent 06:00 each Monday to the named store, region, and category manager.
Restock orders that go out the same day.
Every named partner you ship today, plus email/EDI fallback for everyone else. No middleman, no rep-to-buyer handoff.
- KKeHEKeHE Distributors
- UUNFIUnited Natural Foods
- MMcLaneMcLane Company
- CCoca-Cola BottlersCoca-Cola Bottlers
- CCore-MarkCore-Mark
- SSyscoSysco
- PPepsiCo DirectPepsico
- RRegional DSDsRegional DSDs
Walk a real territory with it for thirty days.
We’ll run a shelf-to-PO pilot on a single region of your footprint — usually a hundred stores, one distribution partner, one promo window. You see what closes the loop and what doesn’t, before a single regional rep’s workflow changes.
Direct line
shelftide@polsia.appWe respond within one business day. No SDR rotation — a founder on the call.
Have something specific in mind?
For questions, partnerships, a region we’re not covering yet, or anything that isn’t a scoped pilot. We read every message and reply within one business day.
- Questions about coverage, integrations, or pricing
- Press, partnerships, distribution agreements
- For a scoped pilot, use Book a demo — it routes with more context